Category Archives: SEM China

Considering Paid Search in China? Read This First

by | April 20, 2017

■Baidu Holds the Top Search Share in China Our current topic is paid search in China, which is a topic nowadays marketers cannot overlook. Every marketer knows that Baidu boasts an overwhelming 70% or higher search share in China. The remaining portion is held, in decreasing order, by Google, 360 Search, and Sogou.  … Read more »