Japan AI in eCommerce: How the Country is Embracing Smart Retail

As artificial intelligence (AI) reshapes the global shopping experience, Japan’s approach to implementing AI in retail is attracting attention. While Japan has traditionally been at the forefront of technology, its AI adoption in retail is taking on unique characteristics, blending cutting-edge data insights with Japan’s deep-rooted emphasis on customer service.

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E-Commerce in Japan: Tips to Thrive By

Japan is currently one of the world’s fastest growing e-commerce markets. Some of the factors attributed to the rapid growth of e-commerce in Japan include the single language culture, developed economy, and highly urbanized population.

There are three major players in the Japanese e-commerce market: Amazon, Rakuten and Yahoo! Shopping (Lohaco). Meanwhile, a continued rise of m-commerce, transactions completed via mobile device apps, brings more options and expands on the C2C environment. Coupled with a developed distribution infrastructure and small country size for convenient and expedient delivery, this ensures Japan’s rate of e-commerce growth will only continue.

From 2018 to 2022, it is expected that the annual growth rate for revenue will be 6.2% and that Japan will remain one of the top 5 largest e-commerce markets in the world.

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