Video marketing in Japan in 2018

Video Marketing in Japan is not something new, but the way it has been advertised is.

In recent years, video has shown great success at engaging users to a brand.

The millennial era has left us with many lessons. One of them is the continuous preference users have for all visual contents when transmitting a brand message, especially when doing it through social media.

If you are a brand that is trying to succeed in the digital world, you cannot overlook the importance of using video in your strategies. Look at the numbers below to get the importance of video marketing.

Continue reading “Video marketing in Japan in 2018”

Current and Future Trends of Content Marketing in Japan

Content is King

You might not be new to the concept of Content Marketing but you are probably unfamiliar with what Content Marketing in Japan is like.

Before digging into that, we can’t start this article without first mentioning the following important statement:

Great content is the key to your business and website`s success.

Continue reading “Current and Future Trends of Content Marketing in Japan”

Japanese SEO in 2018

Do you have or are you planning to launch a website in Japanese? If you already have a website, did you make sure it’s optimized for search in Japan? If you’re planning to launch a website in Japanese, did you do all the preparations to make sure it’s optimized for the search engines in Japan before launch?

In this post I will tell you all about Japanese SEO in 2018, guide you through the potential obstacles and what to think about.

Continue reading “Japanese SEO in 2018”

Instagram in Japan 2018. Latest brand trends.

Instagram has had an incredible impact in the social media game for a while now, and I think the trend will continue for many years more.

This app’s popularity is huge all over the world and Asia is the fastest growing region at the moment.

It is without a doubt one of the most recognizable apps, it currently has around 800 million users, granting it to be positioned as one of the most impactful and valuable brands, worth almost 15 billion dollars according to BrandZ Top 100 ranking!

Continue reading “Instagram in Japan 2018. Latest brand trends.”